Pandora, according to Greek mythology was the first woman on earth. She was a beautiful goddess and was asked by Zeus to keep possession of a box and for it not to be opened. Curious about the contents within, Pandora opened the box and unleashed all of earth’s evils. However, at the very bottom of this box there was something that wasn’t evil. The good that remained was Elpis, the spirit of hope. The impetus behind Pandora jewellery designs are hope and inspiration.
The Pandora Threading
The unique threaded system of Pandora bracelets allows you to screw the individual charms or beads onto specific sections of the bracelet. The infinite possibilities of selecting the most loved items in the huge range and arranging them yourself will inspire creativity and expression.
Style and Personality
The charms, beads and clips that Pandora produces vary each season and limited edition and themed charms make each collection as unique as the wearer. Any style and look can be accessorised perfectly from casual, minimalist or purely feminine through to sophisticated elegance. Pandora jewellery can be tailored and arranged as required to whatever the mood or the occasion.
Design and concept
The Pandora in-house designers in Copenhagen work tirelessly to produce the most fresh and innovative designs of the moment. The integrity and originality of the products constantly impresses and surprises, with the production quality and hand finishing of every charm being consistently excellent.